Why Agencies Use It
Client footage never leaves the machine
There is no upload step and no copy on a server, so there is no third-party processor to list in a contract. Editing, AI captions, cut-outs and export all run in the browser tab.
A look you can hand to a colleague
Save a client's fonts, colours, title cards and grade as a preset file. Anyone who loads it starts from the same look, so a campaign stays consistent across editors.
One edit, every deliverable
Cut once, then export 16:9, 9:16, 1:1 and 4:5 for the channels the brief lists. Titles and cards reflow to each frame.
Grading and film looks
Cinematic LUTs, film-stock emulations with real grain and halation, colour correction and keyframes on any setting, for a finished look without a round trip to another tool.
Captions and clean audio
Auto captions on the device, burned in or saved as .srt, plus noise, hum and echo clean-up on the voice.
Motion graphics without a plugin
Tracked labels, blob and pose tracking, rotoscoping, person cut-outs and a sound library, all in the same tab. The tracking data can be exported for use in other tools.
Frequently Asked Questions
Can we use it for paid client work?
Yes. There is no licence restriction on what you make, and exports carry no watermark.
Is client footage uploaded?
No. It is processed on the device. The app downloads its own code and open AI model files from public hosts; no footage or audio is sent to them.
Can several editors work on one project?
Not live. There are no shared cloud projects, comments or review links. Looks and presets travel as files, and an optional free account syncs your own project files between your devices.
Does it export for broadcast or cinema delivery?
It exports MP4 and WebM, which suits web, social and most corporate delivery. It is not a ProRes, DCP or broadcast mastering tool.
Is there SSO, an admin console or a support contract?
Not today. If your procurement process requires those, this is not the right fit yet.